At BPetersonDesign, we specialize in creating websites that not only look amazing but also perform seamlessly. One of our latest projects is the stunning new website for Alpine Bernedoodles, a highly acclaimed dog breeder based in Montrose, Colorado. Kathryn Hadfield, the owner of Alpine Bernedoodles, has been a loyal client since 2017, and it was time to give her site a well-deserved upgrade.

Why Redesign the Alpine Bernedoodles Website?

The original website we designed for Alpine Bernedoodles served its purpose well for several years. However, as time passed, the site became increasingly clunky due to platform updates and evolving web standards. These issues are common when websites age past 5-7 years. Not only do they start to look dated, but routine updates and functionality enhancements can become a hassle or even impossible. This is why we recommend a website redesign every 3-5 years to ensure your site stays modern, user-friendly, and adaptable to new technology.

A Website Built With Intuitive User Flow

The new Alpine Bernedoodles website was built with intuitive user flow in mind. For a puppy breeder, this means guiding visitors through the website in a way that feels natural. By strategically placing internal links and buttons, we’ve made it easier for visitors to find exactly what they’re looking for—whether it’s information about upcoming litters, puppy profiles, or contact details. Intuitive user flow is critical for breeders because it ensures the people who want to buy a puppy don’t get frustrated and leave the site before they’ve explored all the amazing puppies available.

Screenshot of the Before/After the redesign of the homepage
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Before & After Screenshots of the Homepage

A Simplified, Modern Homepage Design

The homepage underwent a major transformation, with a cleaner and more streamlined layout. We removed unnecessary clutter and focused on adding clear call-to-action (CTA) buttons that guide visitors to the most important sections of the site. This simplicity helps reduce confusion and keeps the focus on Alpine Bernedoodles’ adorable puppies and top-notch breeding standards.

Aesthetic Consistency for a Polished Look

To give the website a professional edge, we kept the design of litter profile boxes consistent throughout. This not only makes the site more visually appealing but also ensures an organized and cohesive look. For breeders, maintaining this level of professionalism is vital because it reflects the care and dedication they put into their work. A polished website design reassures potential clients that they’re dealing with a serious, reliable breeder.

Screenshot of the Before & After the redesign of the future litters page
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Before & After Screenshots of the Future Litters Page

Screenshot of the Before & After the redesign of the puppy progression profile page
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Before & After Screenshots of the Puppy Progression Profile Page

Enhanced Puppy Progression Profiles

One of the most exciting updates is the improved puppy progression profiles. These profiles now include more detailed information about each puppy, their parents, and other key details. For those on the priority list, this makes the selection process much easier and more enjoyable. Visitors can now learn about the puppies at a glance, fostering excitement and confidence in their decisions.

Why Every Dog Breeder Needs a Professional Website

Whether you’re a seasoned breeder like Alpine Bernedoodles or just starting out, having a professional website is non-negotiable. Here’s why:

  • Improved Search Engine Rankings – A professionally designed website helps breeders rank better on Google and other search engines, making it easier for potential clients to find you.

  • Enhanced Credibility – A serious breeder needs a serious website. Your website is often the first impression clients will have of your business. Make it count.

  • Better User Experience – With optimized hosting and design, your website will load faster and provide a smoother browsing experience, keeping visitors engaged.

  • Easy Updates – Modern websites are easier to update, ensuring your site stays fresh and functional for years to come.

If you’re a dog breeder looking to enhance your online presence, now is the time to invest in a website that works as hard as you do. Reach out to BPetersonDesign, and let’s build something exceptional together.

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