Table of Contents
In the heart of Montrose, Colorado, where the peaks meet the plains, C.A.M. Electric, Inc. lights up the community with their commitment to quality electrical and solar services. Today, we are thrilled to announce the unveiling of their brand-new electrician website design, optimized to better serve the needs of homeowners and business owners across Montrose, Delta, and Ouray counties.
Why the Change Was Essential
The old website, while functional, was not keeping pace with the demands of modern online engagement. One critical shortfall was its lack of a passing score on PageSpeed Insights. Why does this matter? In today’s fast-paced digital world, users expect instant access to information. A slow-loading website can lead to frustration and abandonment, impacting both user experience and search engine rankings. By optimizing page speed, we ensure that C.A.M. Electric’s message reaches its audience swiftly and seamlessly.
PageSpeed Score On Old Site
PageSpeed Score On BPD Site
Crafting the Visual Identity: Fonts That Speak Volumes
At the heart of any successful design lies the choice of fonts. For C.A.M. Electric’s new website, we carefully selected fonts that strike the perfect balance between professionalism and accessibility.
Lora, a contemporary serif font with roots in calligraphy, takes center stage as the header font. Its elegant curves and refined details evoke a sense of trust and reliability, perfectly complementing C.A.M. Electric’s brand identity. Not only does Lora shine on screens, but its versatility also extends to print marketing, ensuring a cohesive brand presence across all channels.
Nunito steps in as the body font, chosen specifically to harmonize with Lora. With its clean lines and modern aesthetic, Nunito enhances readability while maintaining visual appeal. This seamless pairing ensures that every word on the website is not just seen but truly absorbed.
Crafting the Visual Identity: Fonts That Speak Volumes
At the heart of any successful design lies the choice of fonts. For C.A.M. Electric’s new website, we carefully selected fonts that strike the perfect balance between professionalism and accessibility.
Lora, a contemporary serif font with roots in calligraphy, takes center stage as the header font. Its elegant curves and refined details evoke a sense of trust and reliability, perfectly complementing C.A.M. Electric’s brand identity. Not only does Lora shine on screens, but its versatility also extends to print marketing, ensuring a cohesive brand presence across all channels.
Nunito steps in as the body font, chosen specifically to harmonize with Lora. With its clean lines and modern aesthetic, Nunito enhances readability while maintaining visual appeal. This seamless pairing ensures that every word on the website is not just seen but truly absorbed.
Putting Clients First: Reviews and Testimonials
Client satisfaction lies at the core of C.A.M. Electric’s ethos, and we wanted to reflect this dedication on every page. By prominently featuring 4+ star reviews from Google profiles in the footer, we instill confidence in potential customers and reinforce the company’s sterling reputation.
Before and After Website Design
(Slide from Left to Right)
Before and after photos of a website redesign by BPetersonDesign showcase a transformative journey from homemade to professional. With meticulous attention to detail, BPetersonDesign breathes new life into this electrician website design, turning static pages into dynamic experiences that captivate and engage targeted audiences.
HOMEPAGE
SOLAR PAGE
Optimizing Content for Visibility and Accessibility
Every service page on the website is meticulously named to align with the best Google keywords, maximizing visibility and relevance. By combining content from the old website and organizing it under relevant categories, we ensure that visitors can quickly find the information they seek.
But we didn’t stop there. Recognizing the importance of balance between SEO optimization and user experience, we incorporated a Table of Contents element to streamline navigation on longer pages. Properly structured headers, strategically placed CTAs, and interlinking to relevant pages further enhance the website’s functionality and accessibility.
The launch of C.A.M. Electric’s new website marks an exciting chapter in their digital journey. With enhanced speed, aesthetics, and functionality, it stands as a testament to their commitment to excellence. We invite you to explore the new website and discover how C.A.M. Electric, Inc. is powering the future of Montrose, one connection at a time.
Ready to see why so many businesses nationwide are switching to our Website Design Company… and staying? Experience the difference for yourself. We are well established in Cave Creek, Arizona and Montrose, Colorado – but we offer our services nationwide. Request a FREE Proposal here.
